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eBook When Core Values Are Strategic: How the Basic Values of Procter  Gamble Transformed Leadership at Fortune 500 Companies ePub

eBook When Core Values Are Strategic: How the Basic Values of Procter Gamble Transformed Leadership at Fortune 500 Companies ePub

by Rick Tocquigny

  • ISBN: 0132905337
  • Category: Management and Leadership
  • Subcategory: Perfomance and Work
  • Author: Rick Tocquigny
  • Language: English
  • Publisher: FT Press; 1 edition (January 22, 2012)
  • Pages: 272
  • ePub book: 1301 kb
  • Fb2 book: 1854 kb
  • Other: txt rtf lrf lit
  • Rating: 4.8
  • Votes: 337

Description

These core values can be strategic advantage to a firm if they know how .

These core values can be strategic advantage to a firm if they know how to use them and make them as their strategic tool in competition. This book introduces Fortune 500 companies and their core values used as strategic tools in competition. As Tocquigny and most of the 36 contributors indicate, P&G's basic values (. honesty, fairness, tradition, trust, work ethic, mutual respect, and integrity) are embedded in its employees as well as those who relocated to other organizations where those same values also had a beneficial impact. That is, these organizations were transformed by the vales-driven leadership of P&G alumni, regardless of their official title.

They all learned the critica. Selection from When Core Values Are Strategic: How the . by Andy Butcher, Rick Tocquigny. They all learned the critical importance of core values as managers at Procter & Gamble. Selection from When Core Values Are Strategic: How the Basic Values of Procter & Gamble Transformed Leadership at Fortune 500 Companies by Andy Butcher, Rick Tocquigny. Publisher: PH Professional Business. Release Date: January 2012. View table of contents.

They all learned the critical importance of core values as managers at Procter & Gamble

Straight from the P&G Alumni Network: An extraordinary business insider's view of the importance of values - and how to transform values "talk" into performance. Shows the value a principle-driven corporate culture.

90% of the success of Procter & Gamble is about doing the right thing all the time and really doing the hard jobs relentlessly, he says

P&G motto: Always Do the Right Thing. Always Do the Right Thing- what’s right for the business, for our customers, and for the company. 90% of the success of Procter & Gamble is about doing the right thing all the time and really doing the hard jobs relentlessly, he says. But there is room for inspiration and innovation and risk, and I was always encouraged in that when I was there.

Discover why core values are timely, universal, and the secret to long term . Other readers will always be interested in your opinion of the books you've read.

Discover why core values are timely, universal, and the secret to long term success and learn how top executives were shaped at P&G to make historic change in energy, aviation, technology, government, transportation, entertainment, healthcare, consumer packaged goods, and other industries. Procter & Gamble and P&G are trade names of The Procter & Gamble Company and are used pursuant to an agreement with The Procter & Gamble Company. P&G Alumni Network is an independent organization apart from The Procter & Gamble Company.

When Core Values Are Strategic : How the Basic Values of Procter and Gamble Transformed Leadership at Fortune 500 Companies.

Part I Sustaining Industry Leadership. Chapter 1 Core Values Can Be Strategic 3.

Procter & Gamble and P&G are trade names of The Procter & Gamble Company and are used pursuant to an agreement with The Procter & Gamble Company. Foreword vii. Acknowledgments x. About the Authors xii. Preface xiii. Part I Sustaining Industry Leadership. Chapter 2 Brad Moore 5. Chapter 3 Jane Hoover 11.

When Core Values Are Strategic is the Ultimate Insider's Book from over 30 legendary P&G Alumni, all sharing common values that were foundational to their leadership style at fortune 500 companies.

Strategic : How the Basic Values of Procter and Gamble Transformed Leadership at Fortune 500 Companies.

What do legendary leaders from Disney, GE, GM, Johnson & Johnson, Boeing, eBay, Microsoft, Time Warner, LensCrafters, Chiquita, Walmart, Pepsi, and Saatchi+Saatchi have in common? They all learned the critical importance of core values as managers at Procter & Gamble. Many of these leaders haveremained members of the P&G Alumni Network and now you can share in their powerful lessons learned with The P&G Alumni Network's When Core Values Are Strategic. This practical resource for emerging leaders offers no-nonsense insights into why values really are so important, and identifies practical ways to propagate, strengthen, and act on them. Bringing together contributions from influential P&G alumni worldwide, it offers a legacy to future leaders across organizations of every type and size. Discover why core values are timely, universal, and the secret to long term success and learn how top executives were shaped at P&G to make historic change in energy, aviation, technology, government, transportation, entertainment, healthcare, consumer packaged goods, and other industries. Find out how to build a learning culture that increases shareholder value, see why values and marketing initiatives are inseparable, and much more.

Procter & Gamble and P&G are trade names of The Procter & Gamble Company and are used pursuant to an agreement with The Procter & Gamble Company. P&G Alumni Network is an independent organization apart from The Procter & Gamble Company.

Comments

Ariurin Ariurin
This book discusses of core values - every company has core values that make them unique and why the business exists. These core values can be strategic advantage to a firm if they know how to use them and make them as their strategic tool in competition. This book introduces Fortune 500 companies and their core values used as strategic tools in competition.

This book introduces several large international companies like for instance
Disney, GE, GM, Johnson & Johnson, Boeing, eBay, Microsoft, Time Warner, LensCrafters, Chiquita, Walmart, Pepsi, and Saatchi+Saatchi and discusses of their leadership. It discusses of the the importance of values in these companies.

It also presents some practical ways to strengthen, and act on the company's values. Bringing together contributions from influential P&G alumni worldwide, it offers a method to build a learning culture with strong, core values.
LadyShlak LadyShlak
This is a must read for anyone involved in management or dreaming of starting their own organization. P&G's core values form the foundation upon which they work and conduct themselves, worldwide. I know from personal experience. The principal behind long term success they demonstrate for anyone willing to listen? Management must knowingly define their business development activities in terms of fundamental core values and an ongoing value proposition. P&G started with integrity and respect for the consumer.
Without question it is the presence (or lack) of these core values that make one organization significantly different from another.
YSOP YSOP
There are some great examples of people who used the concept of corporate values consistently but there were several stories where the main character seemed like successful job hoppers. At times it seemed like their behavior spoke louder than the values they said they learned at P&G.
Sirara Sirara
I love the stories in When Core Values are Strategic, however I cannot understand who the stories will help. People who possess core ethical values, and are willing to sacrifice in the present to live according to their values, do not require this book. At the very least those who already possess good ethical values are so much involved in their work that they will not have time to find this book. On the other hand, business and non-profit leaders who are in their positions only to look after number one, those folks will never read these stories. If they do hear one of the stories, they are likely to think these good ethical folks from P&G, were chumps, certainly not role models. The people who need this information most, will never read these stories.

I have been a fan of Proctor and Gamble for more than forty years. I studied the company in 1971 when I was a doctoral candidate at UCLA. Several of the faculty were consultants to P&G and I heard a lot of stories about the inside workings of the company. I have always held the company in high esteem. The stories in this book ring true to the nature of this company. I think former employees at P&G will enjoy the stories, but this little book is unlikely to make a difference in how business or non-profit companies operate. For the last thirteen years I have been an executive coach. I advertise myself as an ethics coach, because I coach my clients to become ethical leaders in their home, work, and community. I only coach individuals and refuse to be hired by corporations. Many of my clients choose to change their employment as a result of my coaching because they realize they can do better. I was hoping that this book would be useful to my clients. This book might give them more confidence that their own good ethical values will prevail. I will recommend this book to some clients, but most of those who choose to hire me alredy hold these core ethical values. I wish that I had stronger words to endorse this book, I expected so much more.
Drelalen Drelalen
With regard to the title of this book, I presume to suggest that core values always have strategic implications, for better or worse. If those values tolerate and thus condone incivility, for example, they will have a profound, negative impact on an organization's efforts to achieve its strategic objectives. The reverse is also true. The Ritz-Carlton Hotel Company offers an excellent case in point. At every opportunity, it not only affirms but [begin italics] demonstrates [end italics] that "we are ladies and gentlemen who are privileged to serve other ladies and gentlemen." With regard to Southwest Airlines, retired chairman and CEO, Herb Kelleher, expressed its core values best when observing, "We take great care of our people, they take great care of our customers, and our customers take great care of our investors."

With Andy Butcher, Rick Tocquigny provides a wealth of information, insights, and counsel when explaining "how the basic values of Procter & Gamble transformed leadership at Fortune 500 Companies." As is true of other outstanding business books, this one is driven by research...but with a clever twist. More than 1,000 P&G alumni and current employees were surveyed. The detailed results are provided in section 9 of the Appendix (Pages 242-252). A total of 36 of the respondents are also quoted extensively within a narrative framework that consists of six Parts. In fact, a separate chapter is devoted to each contributor. The titles of the Parts correctly suggest recurring themes: sustaining industry leadership, applying core values for capability, core values and teamwork, core values drive vision, doing the right thing [as well as doing it right], and changing lives.

The book concludes with the last theme and that is eminently proper, given the fact that core values can transform people who embrace them...and those people can then transform an organization, sometimes even a country. As former P&G chairman, president, and CEO, A.G. Lafley, explains in the Foreword, "The stories in this book celebrate the gift we were all given - core values that [begin italics] really work [end italics]. And they show how robust focus on core values adds great enterprise value [begin italics] and [end italics] value to your personal life. Core values at work can bring out more engagement, more fulfillment, better work-life balance, and long-term business and financial success for your organization, yourself, and the communities in which h you live and work."

The book's subtitle emphasizes leadership and that includes but is by no means limited to occupants of the C-suite. On the contrary, values-driven leadership is urgently needed in any organization, at all levels and in all areas of operation. As Tocquigny and most of the 36 contributors indicate, P&G's basic values (e.g. honesty, fairness, tradition, trust, work ethic, mutual respect, and integrity) are embedded in its employees as well as those who relocated to other organizations where those same values also had a beneficial impact. That is, these organizations were transformed by the vales-driven leadership of P&G alumni, regardless of their official title.

Although P&G is one of the largest and most complex companies as are most of the companies by which most of its alumni were later employed, almost all of the material in this book is relevant to almost any organization, whatever its size and nature may be. Because human beings are involved, no organization is perfect and none ever will be. That said, only human beings can bring core values to life and invest them with profound meaning through their behavior and, especially, in their relationships with others. I want to reiterate what I said earlier: Core values always have strategic implications, for better or worse. What do they say about your organization?